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Apple has announced its first quarter results for 2023. The numbers are slightly down due to various reasons. On one hand Apple is disappointed and on the other hand very happy with India, because India has recorded some record-breaking numbers for the company. Apple’s CEO Tim Cook is also very happy about Apple’s business in India. Tim Cook said that Apple has registered a quarterly record in India. In India, we have achieved a quarterly revenue record, and delivered strong double digit year-on-year growth, and so we feel very good about our India performance.”
Apple paid a lot of attention to India
Cook said that India has been an important focus market for Apple. Apple has given a lot of attention and emphasis towards India. He said that Apple is also considering giving more purchasing options to the people. For this, we will make the product more affordable, so that people can get more options to buy the product.
Apple made products cheap indirectly?
Taking this further, he added that Apple cannot directly give discounts or deals, but its distribution partners and other retail stores are selling the product at a cheaper rate throughout the year. For example, the iPhone 14, which has a starting price of Rs 79,900, can be bought from India’s Polupar online platform for less than Rs 70,000.
Apple earned a lot in Kovid-19
Kovid and lockdown brought with it many challenges, but Apple earned a lot during this period. Cook said that Apple has performed ‘very well’ during Kovid in India. This is the reason why we are investing in India by bringing retail, bringing online stores there. I am very happy about India.
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