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Facebook Instagram Ads: Facebook and Instagram’s parent company Meta has announced that it is now introducing a new ad format on Instagram Reels. Meta says that reels creators will benefit greatly from these new ad formats. Brands that advertise according to Meta can now place ads in the Explore feed. Apart from this, some creators will also be able to put profile ads. As per meta, we are testing ads in profile feed. Initially, these ads will be tested for creators in the US.
Meta has said that new features are being introduced for advertisers to better connect with users on Instagram. Businesses can now place ads in Explore Home, the grid that people see when they first visit the Explore tab, so users will see more ads in the Explore tab. At the same time, according to a blog post by the company, the instant photo sharing app can force users to see more ads in their feed.
This means that more ads will be seen in a user profile feed than before. Meta-owned messaging platform Instagram has introduced a new feature called ‘Notes’. This feature allows users to create short notes with a limit of 60 characters. Notes created by users will be visible to the followers in the DM section. Like Instagram Stories, Notes disappears after 24 hours.
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