Google and Meta’s treasure full of digital advertisements, know how much they earned in a year

Online Advertising: If we look at the revenue generated by digital advertisements to tech or other sector companies, it is seen as a bottomless ocean of earnings. The talk of the field of online advertisements is coming in the limelight because after Twitter, now Meta has also come up with a rule to collect money from its Blue Tick users. It is worth noting that Meta’s plan is costlier than Twitter’s plan at this time. That is, if you want a blue tick on Meta, then you will have to spend more money than Twitter.

Google and Meta dominate the world of online advertising

In the world of online advertisements, Google and Meta are the two companies whose dominance remains. The world of digital advertising is so big that Google has earned $ 168 billion (more than Rs 13.89 lakh crore in Indian rupees) in the year 2022 through this alone. Google gets this amount of $ 16,800 million from advertising revenue alone and with this the company’s empire is in the world of online advertisements.

Together, Google and Meta together account for over 50 percent of the world’s digital advertising revenue. Through these ad revenue, both the companies benefit billions of dollars every year.

How much is Meta’s advertising revenue?

If you look at the ad revenue of Meta (formerly Facebook) owned by Mark Zuckerberg, it is also not less. In the year 2022, Meta, the parent company of Facebook, WhatsApp and Instagram, has earned a total of $ 112 billion (more than Rs 9.26 lakh crore in Indian rupees) in the field of ad revenue or advertising revenue.

What is the forecast for Google and Meta ads for this year?

Talking about Google’s US revenue this year, it alone is estimated to be close to $73.8 billion.

Looking at Meta’s revenue estimates, the company is expected to earn $51 billion from US ad revenue alone.

Why other companies are scared of the US Supreme Court ruling on Google’s ad revenue

The hearing that is going to be held in the US Supreme Court on Google’s online ads, its effect can be seen on other companies in this field as well. In fact, if the decision of the Supreme Court on Google’s ad does not come in favor, then other companies will also have to take a cautious approach in this matter. Apart from this, according to the ad revenue, companies will need to work in bigger markets with a more cautious approach.

How much will the verified users of Meta have to pay?

While announcing the meta verified service, Zuckerberg also told the users that how much amount they would have to spend. According to Zuckerberg, a user will have to pay $11.99 (Rs 992.36) per month for web-based verification and $14.99 (Rs 1240.65) per month for the service on iOS. In this way, the Blue Tick of Facebook has come out costlier than Twitter.

Twitter’s blue tick users have to pay this much money

Twitter users will have to spend Rs 650 every month for Blue Tick at this time. If you have taken an annual plan, that is, you pay lump sum money, then you will have to pay only Rs 566 for the month. If you take a lump sum plan then you will have to pay Rs 6800 annually and if you want to take a monthly plan then you will have to spend Rs 650 every month and pay Rs 7800.

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